We launched Bury.info website in 2016 and with one objective in mind. That was, to put local Bury businesses online for less. In fact, as the internet has evolved, so have we and in April 2023, we're having a makeover. We will tell you more on here and hope to answer the question, do you need web design or a webpage?
Think about what it is you are looking to achieve.
What do you want a website to do for you?
In fact, if you ask most business owners why they have their own business website, most will tell you it is so customers can find them online and contact them. We totally agree and most will also have the usual home page, about us section and contact page. Usually 4 pages is enough for a small business website and would cost a few £100's for someone to write and set it up with an annual cost for keeping the hosting package.
So great, you've got your website, now what?
This is what a web designer won't tell you and the simple truth is, no matter how impressive your website may look with amazing photos and testimonials about your business, it might not work. In other other words, it might not do what you want it to and that is to get potential customers to contact you and learn about your business.
This is the hard part about online marketing.
You need a website that has been set up with SEO in mind. That's unless you want to use it to add to your emails or business cards and other signage for your business.
What is SEO and is it expensive?
SEO stands for Search Engine Optimisation. In simple terms, it's about getting the content of a website to be found by search engines such as Google, Bing and so on. Technically it's free. However, the most popular results appear on page one of the results, and most people tend to click on the top results. In fact Google is visited 89.3 billion times a month and has 91.9 percent of the market share as of January 2022. Google processes over 8.5 billion searches per day.
How much does getting your Website SEO friendly cost?
This is the hard part and one that isn't guaranteed, as once you have your website, if it's not got certain elements that the search engines require, then they're not going to promote your page in search engine results page (SERP). In other words, you won't be top of Google and unlikely anyone will find you website, especially if you rank lower down in the results.
How can I get more people to find my website?
The Basics of Good Web Design and SEO is to Keep it simple
A well designed website has to be good for those visiting the site. Easy to read both on desktop PC and especially Mobile phones, which make up a large part of searches. It's all about the user experience. Everything these days needs to be faster and simpler. Time is of the essence. Do you even need a 4 page website?
Does Your Website Work on Mobile?
In 2017, internet traffic from mobile was around 57% according to Google. That's all changed and it's now much higher with faster connections and mobile Apps taking the place of the Desktop PC for search.
100% Mobile Friendly Website - Bury.info
That was our slogan in 2016 when we launched this website, and surprisingly, some websites still aren't mobile friendly. This may be due to the speed at which pages load or the fact the text is much too small to read. Whichever it is, it affects their SEO and SERP rankings.
Don't Waste Money On Advertising
John Wanamaker is quoted as saying that half the money he spent on advertising was a waste of time, but he didn't know which half? It's an amusing analogy, but nowadays, we use various metrics and software to measure the validity of a marketing campaign. For a small business owner, it might be too costly to spend on marketing that might not work, but worth it for larger more corporate businesses.
Keywords and Page Ranking
The whole aspect of Website Design and SEO is complex, and typically a small business might just stick with their free Facebook and Social Media pages, which are in fact becoming more and more accessible and offer the tools to see how your online digital marketing is working. The problem though with free is that everyone will be on there. We can show you how to stand out from the crowd and get your business online for less.
Ps We don't yet charge for SEO for business web pages. That's included with business Webpages on this site and it's currently Free!
Read More How We're Putting Small Businesses Online For Less!
Follow the link below and see how we can help and even answer your questions about web design and SEO and how to promote your business online to people in Bury, Greater Manchester
Warren Senior - Owner at Senior Waste Removals Ltd
Drop Us a Line Here Using The CONTACT FORM BELOW
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